Joe Moak  - Founder and Chief Engineer  Joe is a product design engineer driven to launching innovative, highly integrated products to market. For two decades he has had a hand in every aspect of product design from a blank sheet of paper to mass production, domestic and overseas.  Joe has built and led product design engineering teams at Sonos, Apple, Black Diamond, and at a medical device startup. Products in his portfolio include iPad, iMac, Apple TV, two generations of Mac Mini, several Apple Mac Accessories, the 2015 Sonos Play:5, Sonos Playbase, heart and brain implants. While he loves tackling a good design challenge, his passion is in building and leading teams to tackle along with him. Joe’s mechanical intuition was formalized through the “learn by doing” Mechanical Engineering program at Cal Poly, San Luis Obispo.

Joe Moak - Founder and Chief Engineer

Joe is a product design engineer driven to launching innovative, highly integrated products to market. For two decades he has had a hand in every aspect of product design from a blank sheet of paper to mass production, domestic and overseas.

Joe has built and led product design engineering teams at Sonos, Apple, Black Diamond, and at a medical device startup. Products in his portfolio include iPad, iMac, Apple TV, two generations of Mac Mini, several Apple Mac Accessories, the 2015 Sonos Play:5, Sonos Playbase, heart and brain implants. While he loves tackling a good design challenge, his passion is in building and leading teams to tackle along with him. Joe’s mechanical intuition was formalized through the “learn by doing” Mechanical Engineering program at Cal Poly, San Luis Obispo.

Doug Satzger  - Chief Designer  Doug has led the creation of iconic products for decades. He was one of the first hires at Matrix and continued after they became IDEO. As Creative Lead in the Apple Industrial Design Studio, he led the teams responsible for not only the first iMac but also the entire iMac portfolio, the whole portfolio of iPods, iPads, and the first iPhone.  Doug’s passion is building and leading teams to tackle innovative product challenges while elevating customer experience.  Following his tenure at Apple, Doug built and led Design and engineering teams at Palm, HP, and Intel, continuing to earn Design industry accolades for his work. He continues to support product design teams at startups and large corporations in advisory roles. Doug was classically trained in Industrial Design at the University of Cincinnati.

Doug Satzger - Chief Designer

Doug has led the creation of iconic products for decades. He was one of the first hires at Matrix and continued after they became IDEO. As Creative Lead in the Apple Industrial Design Studio, he led the teams responsible for not only the first iMac but also the entire iMac portfolio, the whole portfolio of iPods, iPads, and the first iPhone.

Doug’s passion is building and leading teams to tackle innovative product challenges while elevating customer experience.

Following his tenure at Apple, Doug built and led Design and engineering teams at Palm, HP, and Intel, continuing to earn Design industry accolades for his work. He continues to support product design teams at startups and large corporations in advisory roles. Doug was classically trained in Industrial Design at the University of Cincinnati.